the Coastal Cowgal is where seaside elegance meets effortless charm. Each piece — from scallop-shelled jewelry and hand-painted treasures to decoupaged bottles and curated coastal décor — is thoughtfully made to bring a touch of ocean magic into everyday life. Inspired by sunlit shores, garden gatherings, and summers by the sea, every creation is designed to feel timeless, unique, and a little bit like vacation.

Who we are

Waves crashing onto a sandy beach with a person standing at the water's edge.
A smiling woman with blonde hair, wearing sunglasses, a cream shirt, and a colorful floral swimsuit top, sitting on a red bench indoors with an outdoor view of rooftops, flags, and a cloudy sky in the background.

the founder

Hi, I’m Ashley! I grew up in sunny Coronado, California. After a few years between Oklahoma and Texas. I had settled in Bulverde where I met my future husband! These days, we call Florida home as a proud military spouse, building a life here with my husband and our little trio of four-legged companions. Life then took me a few different places, but I’ve learned home is less about where you are and more about who you’re with.

At my core, I’m someone who finds joy in creating, connecting, and making a space feel like home wherever we land. Whether it’s through art, coastal treasures, or simply sharing moments with the people (and pets) I love, I believe life is best when it’s filled with warmth, laughter, and a sense of belonging.